1FantasticWeek.com
A webshow for independant artists
16.jpg

Blog

Convention Strategy - Pros and Cons

Balancing our time as independent artists can be a tough thing. In a perfect world we would all be in a position to hire an assistant to work conventions for us. The reality is only a small percentage of artists can do this. Until we reach that point we have to navigate the convention scene and find time to create artwork. I’ve seen some things work for one artist and totally different things work for another - so let’s talk about the pros and cons of a few different convention strategies.

Read More
Gavin Gray ValentineComment
One Review at a Time: Work Bench Organizer

I’m always looking for ways to improve my studio. I find it’s easy to build up lots of clutter on my cutting table, and then I end up having to clear a bunch of stuff off so I can use it. I finally realized that most of the clutter was tools that I used regularly so I started looking for a way to organize everything. With a lot of Amazon searching I discovered this guy…

Read More
Floating for Creatives

I was recently a guest on One Fantastic Week and briefly spoke about Floating. We later decided that it deserved its own article for those of you who want to try it for yourself. Although increased creativity is touted as a benefit of Floating, I see few artists writing about how or why that is. After giving my lecture about Floating for Light Grey Art Lab’s Iceland Residency, I discovered there’s a lot of interest among artists in this community and I wanted to help other creatives get the most out of their experiments in the tank, and to continue my own explorations.

Read More
How to Make Original Work That Sells

I often hear from artists that they want to make personal work, but people don’t buy it. Fan art has an advantage built in that original work does not, an emotional connection. When a customer sees their favorite character it makes it very easy for them to feel connected to the art and that connection gives them a reason to purchase. The good news is there are many other ways we can make an emotional connection in our art.

Read More
Oracle Decks as Myth-Making

An oracle deck is often confused with the tarot but the difference lies in its structure. An oracle deck is free-flowing and can be of any content, unlike the tarot which is defined by its traditional structure and  common meanings. The oracle deck can be anywhere from 12 to 100 cards but a tarot deck is usually 78 cards. It's also common to use an oracle deck side by side with the tarot for an intuitive reading. An example would be to pull an oracle card to set the 'theme', energy or feeling of a situation, and then a tarot spread for more detailed interpretations or advice.

Read More
Artist Alley or Exhibitor Booth?

For the past 5 years I have been exhibiting as an artist at shows big and small, and I have found that one of the most common questions I get asked from fellow artists is “How do I know when I’m ready for an exhibitor booth?”

While each artist’s situation and every show is different, there are some things I consider when deciding what to book. Here are some of my thoughts and what I take into consideration when thinking of upgrading on a show-to-show basis.

Read More
Being an Artist Assistant for Dragon Con 2018

Still wiping the sleep from my eyes after a long greyhound bus ride, I stumbled into the city of Atlanta early Thursday night. It was Dragon Con and the city had sprung to life with heroes, villains, celebrities, and artists of all kinds. Everywhere I looked there were bodies rushing from place to place, eager to celebrate in the overflow of geek culture and festivities. I was excited to finally be a part of it all, in my own small way.

Read More
One Review at a Time: Label Maker

We've recommended switching to a thermal printer for order fulfillment numerous time on 1FW. Main reason is to ditch the ink. Without ink the majority of the expense and hassle ink jet printers create when trying to ship lots of product. Earlier this year I finally took our own advice, and got one. Through the process I chatted with the amazing artists that participate in our Facebook Group, and got feedback on what thermal printers people had purchased, if they liked them, and why.

Read More
Take It or Leave It - Advice For Your Artistic Journey

This road we’ve chosen is a tough one. It’s filled with lots of struggle and only moments of success. We share this road with countless other artists who are aspiring to something, pushing themselves to their absolute limits. How can we find our way on a path that takes a lifetime? By learning and sharing with others who have also chosen this journey. Here are a few things I have decided to take with me and a few I’ve decided to leave behind.

Read More
Inviting Your Audience Online at Shows

When showing at your first convention, or your 20th, grabbing your audience's attention and making sales in the moment is usually the #1 goal for any artist. But once you have them, taking that captive audience online with you for the longer journey is key to growing a sustainable business.

Inviting your audience to join you online can happen in many forms. It can be as easy as giving out a business card or mentioning the fact that you have a website or Instagram account. Here are some ways I make it easy for fans to maintain the connection past our in-person experience at the convention.

Read More
Artist, are you making these mistakes? Frustrations of an Art Buyer

I’ve recently started collecting art & I thought I’d share with you some of the challenges I’ve run into in hopes that my experiences will help those of you who sell your personal art. You’ll notice that all of these issues are PRE-BUY. I was trying desperately to buy art for two weeks and kept running into the same issues.

As a buyer, I’m not so concerned about shipping, which artists have no control over or even about things like broken glass, etc. (I had one item damaged in shipment). As long as the artist makes me feel like they still care about their item and about me as a customer after I’ve bought from them, then I’ll not only still feel good about them, but I’ll actually feel better knowing they’ll take care of me should something go wrong.

Read More
Artist as Introvert and Extravert

Artists are often thought to be introverts, working long hours in quiet reflection, keeping to themselves, and gaining energy and creative ideas from their time alone.  Though artists’ personalities may lean more toward introversion, personality traits are often thought to exist on a continuum; they are not all-or-nothing traits. Instead of being introverted all the time or extraverted all the time, artists often bounce between the two. We have to. It is the nature of our business.

Read More
The 80/20 Rule - Focus on What Really Matters

One of the most beloved pieces of business bullshit is the “80/20 rule”, officially called the “Pareto Principle” or the “Law of the Vital Few”. It states that, "for many events, roughly 80% of the effects come from 20% of the causes". Equating that to art, you can say that 20% of the brushstrokes define 80% of a paintings impact. It's the broad strokes and the big shapes that make all the difference.

Read More
One Review at a Time: Thermal Printer

We've recommended switching to a thermal printer for order fulfillment numerous time on 1FW. Main reason is to ditch the ink. Without ink the majority of the expense and hassle ink jet printers create when trying to ship lots of product. Earlier this year I finally took our own advice, and got one. Through the process I chatted with the amazing artists that participate in our Facebook Group, and got feedback on what thermal printers people had purchased, if they liked them, and why.

Read More
First Year on Patreon

I had been curious about trying Patreon for a while, and wondered if the monthly crowd- funding model would generate enough support for me to live off my Terratoff earnings. After hearing about the possibilities at my first 1FW workshop, and seeing other independent artists thrive on the platform,  I was inspired to create my own campaign! Finally a "central hub" for all things Terratoff where I could create the art and write the stories while getting paid to do it! I was totally committed to making this work, my journey began with researching and building my campaign... and I fell into a unique and personal experience with my audience I never thought possible before.

Read More