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A webshow for independant artists
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Lightbox Expo Review

In its first year, the crowd for LBX managed to totally overwhelm the air conditioning units inside the Pasadena Convention Center. If the sweaty handshakes and glistening brows were any indications, the show was off to a strong start. Stronger than I think anyone expected. Talks and demos filled to capacity long before they started. Lots of people rubbing elbows, literally and figuratively. It felt like in its first year, LBX might have already outgrown its venue.

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Peter Mohrbacher Comments
10 Insights from an Attendee

Last year I had the pleasure of attending The Fantastic Workshop as an attendee. I brought a notebook and a list of questions with me and left with over 30 pages of incredibly insightful notes and answers to questions I didn’t know I had. It’s hard to summarize such a rich personal experience but I can say that it was revitalizing, informative, and I’m incredibly excited to be joining as an instructor this year to share that experience with you from the other side.

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The Art of the Experience  – The Fantastic Workshop 

As an artist, entrepreneur, and educator, I am well aware of the wide spectrum of options available in the world of art education. College courses, ateliers, workshops, books, magazines, tutorial videos, local artist gatherings, conventions, discussion panels, online forums – there are so many different resources for finding your individual path to growth as an artist and creator that it can often be overwhelming to decide where to focus your energy. But I would argue that there is one important factor that can mean the difference between a positive and a negative outcome in any one of those categories: the experience.

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10 Reasons for Artists to Dig Deeper

We all know that trying new things gets us out of our comfort zone, but why is it important to do this? The bottom line is this: it's a way of digging deeper.  I've come up with a list of ten good reasons to experiment and try new things. (And there are definitely more than ten, but I think you'll find that these reasons are plenty to contemplate for now). You'll probably find that all of these points can be applied to life as well as art. I believe that the more open we are to the dialog we can have with our art, the greater the visual vocabulary we build by practicing and remembering, and the more connected we see all aspects of what we do and experience – that life is art and art is life – the closer we'll come to finding the truth and making the connection we're truly meant to be making.

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One Fantastic Adventure - The Workshop Experience

My wife Vanessa and I, have been fortunate enough to have been around for some of the very first art gatherings, or workshops, brought together by the internet and the forums where we all go to escape to our art “culture” or “family”.  Over the years the workshops have changed focus as technologies have changed the modern artist, but the core element still remains:  family.  

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YouTube Tips for Artists

For the past few years, I have been sharing what it is like to be an independent artist in the form of video on my YouTube channel. I’ve found that it is an incredibly powerful platform to be on. Today I’m going to share with you some tips and strategies for artists that you can apply to your YouTube channel.

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Marketing within Instagram

It's really hard to get people to make a cold transition from instagram to your website. 

But fear not, the story doesn’t need to end there!

Instagram has some “Hidden” features that seem pretty trivial until you recognise how you might be able to use them as marketing tools - tools to deepen your relationship with your audience, tools to facilitate greater communication, and tools turn a cold contact into a warm and ready-to-buy contact.

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How to handle life’s obligations and start an art career?

Full Time Job + Art + Family/Kids…

The fundamentals of this topic are so varied that talking about it is hard. Everyone’s life is just so different. Is your job 40 hours, 20, or 80? Do you have a new born, 3 kids, and what are their ages? How much time does your spouse need, or are you a single parent? The only way I know how to do it, is to talk about my own story, and in doing so hope that some of you relate. As we go I will try to pull out a few kernels of wisdom I picked up a long the way.

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Cultivating: Don't Know Mind

One of the pervasive myths about art is that the artist knows what a drawing will look like before they sit down to draw it.

If you’re lucky, you’ve had the occasional piece of art come out exactly how you expected it to, but that’s not how this works. Yet still, we’re often unsatisfied by our lack of control over the process.

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Top Ten Marketing Tips for Artists

Here's some marketing advice, from a friend in marketing who I recently set up to do a call with some freelance artist friends: Figure out what you do best, and focus 80% of your effort on that. Whether it's doing that, or doing things that support it (studies, business/sales, marketing, etc), and the other 20% for trying out other things to see if they may be part of your strength but you don't know it yet.

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A Checklist for Aspiring Illustrators to Get Started on their Career

1. Your portfolio should only consist of your best pieces, remember one weak piece will weaken the whole portfolio. Don’t put too many images in either. 10-12 images are usually optimal. The content of the portfolio depends on what kind of illustration you want to do, make sure to do your research on the field you’re interested in first.

2. A good, strong …

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The Five C's of Instagram: CONTENT

In this post, I'll talk about what I know regarding content and what makes decent content.

How to generate maximum content: Take lots of photos during the process of creating the piece. From sketch to finish, photograph it in decent light (I can talk about image editing apps at a later time but taking a decent photograph is the first step). It can be taken with a phone, considering it's not going to be viewed larger than, say, an iPad screen. But you still want to at least try for a relatively decent image. Set up your phone to be able to take a few videos, or if you have the capability, film the entire process. These videos will be chopped and shredded and used up until it's compost! But videos are the best content on Instagram. IG loves videos and will push it to the top of your followers timelines. 

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First Year on Twitch

"I'll be back again next week for "Twitching Tuesday" at 7pm EST! Let's go raid my buddy Blake's channel, have a good night everybody!" I'd sing into the microphone as I bid goodnight to my modest yet loyal and enthusiastic audience. I'd click "end stream" and the spell I had been under for the past 4-8 hours would suddenly be broken, and I'd awaken once more to my eerily quiet studio alone with my art. For the first time that night I could finally gaze upon what I had made with an undistracted eye, and many - many times my reaction has been "What have I done???" Then I would sigh, pick up my paint brush and get back to work.. fixing everything I'd gotten wrong. The evening chatting and making jokes with friends and fans had been so much fun... but at what cost? After a solid year and a half of consistent live-streaming I'm looking back at the results and wondering... is it all worth it?

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One Review at a Time: Camera Arm for Artists

You probably know that video is important for content creators. As an artist video fits naturally into what you do. People want to know how we make the magic! This year I decided to make video a priority and in order to help with that I got an articulated arm that will hold my Canon camera.

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The Zen Artist: What Comes Next?

I believe the path of artistic inspiration runs parallel to the path of enlightenment. Let’s explore this idea with an ancient Zen riddle.

Once a monk made a request of Joshu.
“I have just entered the monastery,” he said. “Please give me instructions, Master.”
Joshu said, “Have you had your breakfast?”
“Yes, I have,” replied the monk.
“Then,” said Joshu, “wash your bowls.”
The monk had an insight.

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The Instagram Algorithm (May 2019)

Instagram provides a free marketing platform for visual content creators. The days of advertising executives making all the decisions is over. 

This is GREAT news for creators. It means that we have a free stage and a free bullhorn with which to bring an audience to our art. 

"Ok great. So how do I fight the algorithm?" -you, maybe.

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