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The Real Cost of Running a Kickstarter

In March of 2016 I ran a successful Kickstarter to fund my book “The Illustrated Havamal.” With the help of 472 backers,  I raised $35,108 for the project.

As I was running the campaign, I spoke to Dan Dos Santos about the idea of writing an article on running a Kickstarter and submitting it to Muddy Colors. Dan's response was that everyone wants to do an article about running a Kickstarter, and there are tons of them online already (go ahead, do an internet search, he’s not wrong), but there are very few articles about what a Kickstarter looks like on the back end. Dan said "I’m way more interested in the real cost of running a Kickstarter."

I imagine if you’re still reading this, like Dan, you're interested too. So here it goes…

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